As a reading, I selected “From Halo To Hot Sauce: What 25 Years Of Violent Video Game Research Looks Like” posted by Jason Schreier on Kotaku, a famous blog about video games. This article is relevant to the course because it speaks about one of the most important problems in...
New media has always shaped everyday life. Social network is one of the most important media in the twenty first century. The emergence of new media like Facebook and Twitter has enhanced the notion that the world is increasingly becoming a global village. Globalization has greatly benefited from social media....
Introduction The purpose of this report was to analyze the airbus company, considering the 4ps of marketing and how advertisement has improved their business and the future expectations of the company’s reliance on advertisement. It is important to consider the customer and the company trends towards the company services. The...
Celebrations and festivals make an important aspect of the traditional Chinese culture. Throughout the traditional Chinese calendar, a number of festivals and celebrations are evident. However, the Spring Festival is the most important and longest celebration in the traditional Chinese calendar. Although the festival dates back to 4000 years ago,...
Introduction Social network sites is a web based service which allows individuals to develop public profiles, articulate other members using the same system and be able to view a list of comments made by others within that system. The main characteristics of the social media are openness, participation, conversations, community...
Introduction Maybelline is a makeup brand that was first identified by Tom Lyle Williams in 1915. The product came about after Williams spotted his sister using Vaseline mixed with coal ash to make her eyelashes appear darker and he immediately thought of making a make-up product out of it (Phillips...
Overview of “The Biggest Loser – Reality TV Program Preview of the series program A reality TV is a programming that usually not scripted and involves ordinary people competing for prizes or certain titles. “The Biggest Loser” is one of the popular reality TV shows in Australia. It originated from...
Introduction Baker, Buoni, Fee, and Vitale (2014) define social networking as “an interconnected system through which alliances are formed, help is obtained, information is transmitted, and actions taken to achieve certain results” (p. 1). Social networking platforms have revolutionized how people do business today. Some common social networking platforms include...
Introduction Communication is the process that involves the exchange and transmission of information using words, sounds, and signs. It can also involve speaking, writing, or using other forms such as telephone or internet to express opinions and ideas to other people. In addition, communication involves the process of sending, receiving,...
Introduction The mass media play a critical role in disseminating information to the public. Forms of media such as radio, television, and print newspapers agencies have continued to enjoy massive goodwill as well as the support of progressive governments. The nature of support that the media systems receive from the...
Introduction Obesity is a health issue that affects many individuals in the US. In recent decades, there has been a steady increase in the number of children with obesity. A report by the Centers for Disease Control indicates that childhood obesity has increased by more than 100% in the past...
Introduction In the contemporary world, the media has taken a different approach in its role. Journalists ought to have an authoritative role in giving accurate information. However, the public influence, the desire to attract public attention, and the need to earn massive profits have corrupted the journalists’ roles. This research...
In current information era, the internet has established itself as one of the most dominant and powerful forces. It dictates virtually every feature of present existence. Millions of people depend on the internet for work, interaction, business, and health reasons. One wonders how people’s life would be without the internet....
Executive Summary This report aims to provide information that will help the reader determine the utility of one of the most popular social media platforms, Pinterest. Social networking mediums have become prevalent in the recent past with a number of platforms achieving phenomenal popularity. The different media platforms offer opportunities...
Abstract The following work is devoted to the investigation of the question of the influence of social media on intercultural communication and the possibilities digital technologies and social networks give to people. Great possibilities of studying a foreign language and visiting different places of interest with the help of digital...
Introduction Different people have mixed reactions about globalization. While there are those who view this as the best thing that has ever happened to humans, others see it as a path of progression for all bad things that can be associated with modern technology. However, no matter these contrasting views,...
Introduction Ads use certain principles in delivering their messages. They appeal to particular desires among different members of the audience (Egendorf 18). Hence, the analysis of ads is important to both the audience and companies because it helps the audience understand the ads, which enhances their efficiency. On the other...
The first thing that an individual becomes aware of when setting out to research on the impact of social media on teenagers is that the general attitude toward the subject is a negative one. On searching the words “teenager” and “social media” on the internet, most of the headings that...
Introduction The representation of women in the media and advertisements is an example of the exploitation of women that is prevalent in contemporary society. The exploitative representation has been criticized by advocates of women rights. The mass media including television, newspapers, magazines, the internet, and movies portray women mainly as...
Although the modern society is considered to be based on the principles of equality, some stereotypes have been implanted so deep into people’s minds that they still affect the way that certain members of the society are represented (Blum 41). Particularly, the issue of race deserves to be listed among...
Cover Note This assignment presented me with a great opportunity to research and to understand a number of issues about the operations the Google Company in the United States. In the process, I have come across interesting discoveries regarding the operations of the Google Company and why it stands out...
The short story Everyday Use written by Alice Walker is aimed at showing how different generations of African Americans perceive their cultural heritage and estimate its inherent value. In particular, the author focuses on several characters such as Mama, who is the first-person narrator, and her daughter Dee. Alice Walker...
Identify if the topic you chose—as presented by both articles—is a problem or an issue, and explain what makes it a problem or a question. If you believe, the essays show both problems and issues, identify, and explain what the issues are and what the problems are The articles chosen...
Abstract The main focus of this study is to evaluate the relationship between media and advertising. This is based on the assessment of the qualitative impact of the media on the effectiveness of advertising. It is common knowledge that the quality and uniqueness of different forms of media enhances their...
Introduction Advertising is the promotion of a certain product through a variety of media. Since the inception of internet and the subsequent generational change, there has been tremendous change in the manner in which companies place their advertisements. The use of mobile advertising is quite popular with studies showing that...
